How Does Custom Mobile App Development Distinguish Your Business

How Does Custom Mobile App Development Distinguish Your Business?

In the modern world, the fastest way to reach users is via an app. Whether you sell electronics goods, insurance services, or stocks, a well-designed and functional application can always place you in the lead. Now, one thing is that you just develop a generic app with features that users may or may not need. On the other hand, develop an app that is absolutely user-centric.

Though both are viable options, a custom app can be more specific in serving the users. For example, if you are developing a payments app, adding a chat feature can be irrelevant as there are dedicated apps for that. On the other hand, adding a bill payment feature will be relevant.

This is just an example. The key thing is that custom app development can be a better and cost-effective choice. There are many other benefits of custom app development. Let’s read ahead and find out!

A Quick Overview of Custom App Development!

Well, unlike regular app development, custom app development allows the developer to develop an app that is focused on specific user needs. Many apps on the web are built with ready-to-use templates and have features that most users don’t need.

One example of this is Paytm. The app helps make payments, but it also has a shopping feature. Though it is utilitarian, it is not much used as most users rush to other shopping apps like Amazon. In a nutshell, a custom app is not a one-size fits all app.

Currently, the trend of custom app development is high as the market is speculated to rise by $38.15 billion from 2021 to 2026. Therefore, if you have a unique idea that can offer utility to the users, working on it to build a custom app can be a goldmine for you.

Exploring the Benefits of Custom Mobile App Development

The fact that a custom app can be built to serve the dedicated requirements of the users makes it yield numerous benefits. Let’s unravel some of the best ones!

Increased Productivity

The number one benefit of custom mobile app development is productivity. It is obvious that when all the required features are in one app, you won’t have to use multiple apps for it. Hence, building a custom mobile app for your business will boost your productivity.

The same is true for the users, as they won’t have to use different apps for their needs. In light of the same, your app will attract more downloads and more ROI.

Super Secure

Generic app development may not offer you security as per the latest standards and protocols. Hence, the possibility of data theft backed by cyberattacks increases. On the other hand, with custom app development, you have to keep the security features as per the latest standards.

Further, if the custom app is built for a specific OS like iOS, the security requirements are stringent.

Seamless Maintenance

One of the best benefits of custom app development is maintenance. If third-party templates are used to make the app, their changes can be tough as you have to understand the entire code. Moreover, the third-party templates may not be editable.

On the other hand, most of the code of the custom app is written by the developers, and they ensure that it is crisp and concise. Developers can also program the app for future updates. Hence, it is much easier to make changes to it and maintain the app in the future.

Scale Faster

Apps templates that come from third parties may bloat your app code a lot which can affect performance. Consequently, it can also stop you from adding additional features if required. This issue with off-the-shelf apps causes problems with scalability.

In contrast to this, custom apps are built to adapt to future changes. Developers design the apps in a way that they can be scaled as per requirements in the future with minimum effort.

Ensures Reliability

If you are developing an app for your business or for the users, it needs to be reliable. As users and employees are becoming more aware of their personal information, it is necessary to keep their data secure.

With third-party apps, reliability cannot be promised as the code of the app is pre-written. In a custom app, you can program as per your business needs to ensure supreme reliability. For example, in a company app, you can add two-factor authentication for authentication and thus boosting reliability.

Top-notch User Experience

As per stats, 38% of the users will stop interacting with an app that is poorly designed. Hence, better user experience is a must-include factor among the benefits of mobile app development, whether it is custom or generic.

In the case of a custom app, you have the liberty to change every inch of your app interface and functionality. Therefore, you can offer a better user experience. On the other hand, third-party apps or templates may not offer you such a choice. Therefore, some of the user experience elements, like navigation, page architecture, and animations, may not be configurable.

Smooth Interoperability

Your business might be using a lot of software on the side. And with the addition of this new one, it can be tough to manage workflow if it is not interoperable. While a generic app may pose challenges in the case of interoperability, a custom app will not.

In a custom app, you can make changes to make it operable or compatible with the existing software in your organization. Though it may take some time, it will streamline your workflow.

These are some of the prime benefits of custom app development. If you plan to make a custom app, read ahead to find some great tips.

Top Tips for Custom Mobile App Development

Well, you have chosen the right way to develop an app for your business. To make it worthwhile and save time, we have garnered some awesome tips for you. Check them out!

  1. To make the best custom app for your business, it is super important to understand and segment your audience. The more precise you will be with your target audience, the better it will be to make, launch, and populate your custom app.
  2. Focusing on your business model is the second critical aspect. To build a strong business model, you must determine which type of content the users like. Based on that, tune the app content.
  3. No matter how much time and money you have spent on the app. If you are not providing value to your customers, it is of no use. For example, if you have an eCommerce app, provide value in your products. Moreover, keep the app navigation faster and all the necessary functions easy to find.
  4. Investing in the right tech stack is the last step to a remarkable custom mobile app. Ensure you are backed by all the necessary and advanced technologies, like programming languages, servers, UI elements, etc. Use faster machines to ensure supreme efficiency and swift output. As competition is tough, it is best to be ahead of schedule.

Conclusion

User experience is the crux of every app. And this is highly dependent on the elements of the app. With custom mobile app development, you are free to alter every little detail of the app, unlike regular app development. Hence, you can adjust the app code to your will, ensuring the best user experience. On top of that, a custom-built mobile application is more reliable, secure, scalable, and fast.

If you are up for a remarkable custom application, you need the best team by your side. Reinforce Global is an ingenious software development company that can bring your custom app vision to life. Get a quote today!

May 5, 2023 Mobile App Development No comments yet
How AI Will Improve Customer Experience in 2023

How AI Will Improve Customer Experience in 2023

Whether it is an online website or a phone app, customer experience is the primary element that transforms the stature of a business. It doesn’t matter how good the user interface is; if the functioning and navigation of the website are not good, users will not entertain your business.

As per stats, 42% of the customers are willing to pay more if offered a friendly customer experience. Now, with the speed at which technology is accelerating, it can be tough to keep up with the competition all the time. Hence, the use of top-end technologies like AI, ML, Blockchain, and many others has increased.

Out of these, artificial intelligence has gained massive traction in the past decade. It is being used in almost every industry today. But how can it affect customer experience? How can AI for customer experience be beneficial? Let s read ahead and find out in this article!

What is AI for Customer Experience?

If we talk about AI first, AI is a technology that enables machines to do human-like tasks easily. Though it cannot mimic all human tasks, it can surely ease some of the tasks for humans.

Companies today use artificial intelligence to deliver better solutions to their clients and customers. How? Well, customer data is the centerpiece of this. AI helps firms to devise better and more valuable insights from the data gathered from various sources. The data is huge heaps, so it can take time to analyze for a human. Hence, artificial intelligence comes into the picture.

An excellent example of AI for customer experience is personalization. When a user interacts with a website, the website can keep track of pages the user has visited and the user of the product has searched for. This data is fed to a machine learning algorithm (part of AI) that finds a pattern in them and, based on them, suggests choices to target users with personalized products. Hence, enhancing customer experience.

As per stats, AI will power 95% of customer interactions. It shows that if you are not packed and jacked with AI applications, you may be crushed by your competitors.

How are AI Applications ready to Boost Customer Experience in 2023?

So, when it comes to customer experience backed by AI, there are various ways AI can improve and enhance it. Here are some of them!

AI Chatbots

If you have visited websites dedicated to the app or website development, you will likely see a chatbox at the bottom right or left of the page. Not only development but some shopping and entertainment sites also have these chatboxes.

Now, these chatboxes are controlled by chatbots at the backend. They can help users with some basic queries related to the subject. But, with the collaboration of AI and chatbots, it can be enhanced further to improve customer service and experience.

Though AI-backed chatbots are not ideal for all types of tasks, they can surely be used for some basic customer services like invoice management, order details, and account management. Today, some chatbots can even handle refunds for businesses. The chatbot built within the app can handle simple refunds if the user complains about bad food quality or missing items.

As 23% of customer service companies are currently using chatbots and 68% of the users enjoy the speed at which chatbot answers, they are surefire to improve customer experience.

Hyper-Personalization

How do you see only those ads on Google that interest you? It is because of personalization. Personalization is all about keeping track of what you are viewing on the web or a specific website. Websites keep track of what you are viewing on a website and target you with suggestions and ads later on.

With the help of artificial intelligence, it can be further enhanced as business owners can scan more data in less time. AI applications can help analyze heaps of data to consider previous customer preferences, conversation history, and other critical information to provide valuable suggestions. This can save a lot of time people spend searching for the required product or service.

If you need an example of AI and Hyper-Personalization, here is one!

Naked Wine is an online wine retailer that uses Hyper personalization to provide wine recommendations to its users. They collect user reviews and feedback and perform predictive analysis to offer wine suggestions that the users may like.

Real-time Decisioning and Predictive Behavior Analysis

Real-time decisioning deals with analyzing real-time interactions of users to provide them with suggestions and recommendations. There are millions of users interacting with a website at a time. Hence, manually analyzing data related to each interaction can be tough. This is where AI comes into the picture.

Artificial intelligence combined with machine learning is the perfect solution for this. Businesses can capture real-time data while the user interacts with the website and provide the required results. For example, if the user has just skipped an expensive product, you can offer them more cost-effective choices.

On top of that, predictive behavior analysis can also be performed on the data. Predictive behavior analysis is about modeling the data to find patterns and routines to target users with valuable suggestions. The best thing about predictive behavior analysis is knowing what to present to the user and when to present it.

Conclusion

So, if you are a business trying to make it to the top in the competitive market, you need to leverage the power of AI for customer experience. You see, customer experience needs to be super smooth and immersive. Hence, you need to keep it focused and qualitative. With a variety of methods out there, it can become tough. Therefore, artificial intelligence can be useful. It can keep your business always in the eyes of your prospects while you can work on more important things.

If you need any help with AI applications related to customer experience, you can rely on Reinforce Global. The custom software development firm in the US has adept professionals and years of experience.

December 20, 2022 AI applications, AI for customer experience, Artificial intelligence, Augmented reality, Augmented Reality No comments yet
Digital Selling & Servicing Trends from the World of Virtual Home

Digital Selling Trends from the World of Virtual Home

The pandemic has expedited digital transformation and it changes every aspect of our lives like the way we work, shop, and live. Real estate is no exception.

Just like other industries real estate also rises with disruption in 2020. To accommodate people on the move of a pandemic the industry was going through the stimulation of digital capabilities to assist renters, buyers, and sellers. A report of a survey conducted by Zillow indicates that 36% of American buyers and 43% of sellers are more likely to purchase homes completely online.

A remarkable Americans have changed their thinking about the living situation. It may be temporary or for the long term but has led to an exceptional requirement for contactless and remote or in other words virtual real estates transactions like viewing, inspections, or mortgaging. Gen Z or millennials prefer digital end-to-end customer journeys.

This is the best time to invest in the digital experience of services you offer to buyers and renters cause the landscape of real estate has been shifted to composite online and in person. Your properties may be left behind if you are unable to accommodate online research and purchase in the online experience of your website & mobile application.

We have summarised ideas on how to upgrade the digital experience you offer and how Reinforce Global can help you to add innovative features in your web and app to give a seamless digital experience to buyers, sellers, and renters.

Empowered Touring 

Home buying, selling, and financing platforms are using maximum technologies to engross browsers into a potential home. So that they can boost the confidence of shoppers during the selection process and empower customers to experience locations safely on their terms.

Americans prefer agents who provide 3D property touring but there are lower-tech options are also available. Self-touring and online buying can make the house-hunting process easy. E.g. Website visitors can schedule a self-tour as per their convenience and receive an OTP to unlock the door, take a tour and then buy online.

Interactive and Immersive Maps

After the virtual home tour, the next step is a tour of the neighborhood. Interactive maps of the vicinity should be provided by real estate and rental companies. The key amenities can be highlighted in an interactive map and it will provide more information to buyers without visiting in person.

Integrate Video Calls and Chat Options 

It is the key to making your clients feel supported through their journey while you are not able to educate your customers in person in your office. To keep buyers and renters engaged enable easy video calls, outreach, and immediate responses in your digital experience.

Virtual Paperwork and eSignatures 

While closing the deal taking an eSignature has made the process breeze. E-signature and digital documentation is an efficient and established way to exchange documents also a clear traceable record of revision to get referred at any point.

The virtual world has become a major part of the real estate business and it is here to stay. If you want to upgrade your real estate website or application, let’s talk.

November 2, 2021 Augmented reality No comments yet
How to create a successful mobile app for start-up

How to create a successful mobile app for start-up

The number of start-ups is increasing every day in the market with a rapid speed across all the industries. Not all of them attain sustained success in their ventures. Start-up faces tough challenges in market competition, customer loyalty, and business value as compared to established business.

From all the challenges on a way of start-up companies, the major is to connect and engage with the audience, stimulate their interest and win their trust in a short time period.

Straight efforts are not enough to gain higher ROI for your start-up business success. In order to build a brand and enter the customer market effectively, you will need a unique approach with a fresh perspective.

People spend a lot of time using their smartphones for different purposes thus building an app for the start-up is the best idea. Part of the ever-evolving technology mobile app is the revolutionary way to engage with customers and spread business awareness among the target audience.

The responsive website gives a limited extent to the user whereas mobile-optimized experiences delivered by a dedicated mobile app offer convenience and fast engagement. Mobile applications built with clever aesthetics and unique vision can result in a memorable user experience.

The mobile app puts all the required information at the fingertips of the user which makes it an instant marketing tool for start-up businesses.

Following are the list of benefits that start-up business can reap by having a mobile app:

1. Mobile apps are cost-effective:

There is a misconception that making a mobile app is a costly deal and a responsive website will put the business on top of the list. The number of benefits received by a business from mobile apps can easily surpass the investment made in mobile app development.

Mobile apps are considered a cost-effective medium to reach specific customers who look for business brands, products, or services. The mobile app gives you access to millions of users ready to interact with your brands and wants to gather more information about your product and service. Developing a mobile app could prove to be a better and dominant tool than just a responsive website.

2. Mobile is where people are:

It is hard for anyone to imagine a day without a smartphone hence using mobile is both a fever and inevitable need. Mobile has become a part of our everyday dynamics. People use their pocket-friendly mobile service for social media engagement or for amusement, travel, and movie ticket bookings, eCommerce purchase, streaming music, watching videos and the list goes on and on. Intentionally or unintentionally people interact with the brands through mobile apps which fuel online branding activities and create scope for customers’ engagement.

3. Mobile app means rapid engagement machine:

Mobile app fulfils many purposes at times e.g., Information of user, purchase, pricing, messages, a news feed, recent search, etc. With numerous features each with distinctive meaning, you can deliver the information and business message in a form that customers admire the most. It is true that mobile apps can trigger unbelievable emotions and can bring incredible value.

Your start app can tell the entire story of your products and services without being too intrusive. By managing in-app activities you will experience higher engagement.

4. Your mobile app is the data center

The mobile app can conduct all your marketing activities on one common platform and helps you to learn more about customer preferences in real-time. Your mobile app allows you a substantial ground for tracking and collecting the information of users like their preferences, actions, choices, inquiries, interests, and frequent visits. With this rich extracted data you can build a strong strategy to deliver personalized services and a better user experience. This will help your business to attract more customers to your start-up and influence them to look at your brand with positivity.

Conclusion:

The above-listed benefits of building a mobile app for start-ups explain how investing in a mobile app is an important task. Either you have just launched your start-up or are about to give it a shot, a mobile app is the best way to leave a significant impact on mobile-savvy customers.

If you are ready to develop a highly functional, effective, and user-friendly app, you can discuss it with one of the leading IT development companies in the USA, Reinforce Global.

September 6, 2021 Uncategorized No comments yet

Why Wearable App Will Be Trending In Next Decade

In the last few years, technology has made rapid progress and make wearable apps or smartwatches reality. The mixture of necessity, innovation, and technology is wearable. The wearable app is a top choice of gadget lovers and ruling amongst the Gen y audiences.

The biggest gadget manufacturers are investing in wearable tech to develop the best wearable which can easily dominate the market.

If you are developing a wearable device application consider the following crucial factors –

1. Compatible Device:

One of the most important aspects of any wearable device is the apps that come with it. Since the device’s size would be small, to cater to the user’s comfort, there would be limitations on the number of apps that one can install on the device. Any wearable would come with few restrictions. Installing a lot of apps on the device would hamper its performance.

2. End-User Experience:

As a developer, you should prioritize providing an excellent user experience to the end-user. Since wearable app devices are pretty new in the market, there is a lot of improvement in how they are presented in the market and user experiences.

3. Features of the App:

The usability and the performance that standard apps provide cannot be achieved in Wearable Apps. There would be few restrictions that you, as a developer, will always face. Hence, it becomes crucial to decide which features are avoidable and which to include.

4. Ease Of Access:

It is necessary to remember that UX’s crucial factor is that minimalistic design is always preferable. This is because a simple yet effective design allows users to access apps quickly.

5. Usability Testing:

The beta-testing of any app is one of the most integral parts of the development cycle. This is because testing helps the developer find out how well the app works for the end-user.

6. Faster Access:

As a developer, the main goal of you should be to give the users comfort and keep the apps user-friendly. Also, the needs of their target audience should be considered while designing the features of the app.

Conclusion: 

Wearable applications and tech have offered some great benefits to the user like availability, accessibility, health monitoring, etc. Innovation in wearable tech is still evolving hence if you are developing wearable tech app find someone like Reinforce Global who has experience and expertise in the wearable tech niche.

July 22, 2021 IoT App Development, Uncategorized No comments yet
reinfroce- Significance of Mobile Application in 2021

Significance of Mobile Application in 2021

As we all are trying to adjust with our new normal, the importance of digital transformation has become obvious. We have seen the significant change that consumer behavior has forced organizations across all verticals to revaluate their business models since the beginning of the pandemic. During the global lockdown, some marketers have recognized the opportunity to shift and provide additional value to their users while it has bought a lot of uncertainty to many businesses. The mobile-first companies that have captured the attention of an increasingly mobile society are kicking the traditional enterprise out of the competition. The truth of the matter is having a mobile presence has become vital to survival
However, finding success in the mobile market is not a difficult task. Breaking into the mobile process requires detailed research, extensive planning, and unbeatable dedication. To step in into the mobile market you need a partner who can make an extraordinary application for your business and can make a digital transformation of your business.

Here are a few tips for choosing the right mobile company to launch the application

– Competency and Industry Experience:
Check the core competency of the company. Look for the answers of

  • Are they skillful enough to build your kind of app?
  • Does app development is their main forte etc

– Portfolio:
Check the website of the company. If their website is not up to the mark they will not be able to provide you the desired result. Also, check the client’s testimonial and go through the portfolio. It will speak their skills, knowledge, and work ethics.

– Coding Standard: 

Coding standards help to ensure safety, security, and reliability. Make sure that they use the best app development frameworks for hybrid and native mobile applications.

– Better Communication:
Better communication encourage flawless and effective app development. Ensure every small detail related to the progress of your application is discussed and all your doubts have been cleared. Good communication will not only satisfy both parties but also ensure the timely delivery of the product.

– App Support and Maintenance: 

Problems and errors occur after launch also. Before finalizing an app development company checks if they provide app support and maintenance post-launch.

– Key Takeaway: 

We move forward in 2021, it is clear that mobile is a key to success. To win in this game where the majority of influential enterprise already has a mobile product in the market, the focus should be on how to provide more value to the customers by improving current product and application. These newfound opportunities have the potential to lead to greater success, reach business goals, cut the cost and get the leg up on the competition.

To be ahead in this mobile game choose Reinforce Global Solution as your app development partner. It is the leading IT development company with over 10 years of experience. We specialize in App development, UI/UX, and many other services related to AI, Machine learning, and Dev Ops.

May 4, 2021 Mobile App Development No comments yet
How Cloud Development has made remote working efficient during Covid-19

How Cloud Development has made remote working efficient during Covid-19

When the pandemic hit globally last year, a lot of companies were not prepared to allow their employees to work from home. Some had to struggle to find the best solution while some were easily able to transition. One reason why most companies were able to do so was because of cloud development. In this article, we are going to talk about how cloud development helped thousands of employees to work efficiently from home during Covid-19 times.

Cloud concept is based on virtualization which means it is a process that lets more efficient utilization of physical computer hardware. It enables users to create virtual machines that are virtual representations of a physical computer. You can open a company’s network/documents on your machine, in a way you will be working on a virtual desktop of your company.

Let us see what all advantages it brings:

Work from Anywhere – The cloud platform can be accessed from anywhere without any requirement of any software. Cloud development has allowed employees to work from anywhere and create a document or code a program. Since employees are accessing the documents and doing the required work from anywhere, the companies can maintain their productivity even when everyone is at their home.

Collaboration – Seamless collaboration is very important for the success of any project and business overall. Given most of the companies now are working from different geographical locations, they should have a platform to collaborate as and when needed.

With the cloud, several team members can work on the same document, provide their updates, save changes, etc. You don’t have to send emails to others every time you make an update in the document. Using cloud development, employees are able to remain in touch with team members through normal and video calls.

Secured – The biggest challenge for companies at the start of the pandemic was to ensure the security part when they allowed employees to work from home. The office network is fully secured but home networks are not. Most businesses were worried about what will happen when employees start working from home – security not only in terms of hacks but also power and system failures.

With Cloud technology, one can save and backup all the files continuously in the cloud. So even if the system crashes in between work or there is a power failure, no work is lost and hence the productivity never goes done. Most cloud software guarantees high availability which means companies can continue their operations without disruption.

Cost-effective and Scalable – The businesses were easily able to use the cloud at the start of the pandemic because it is a very cost-effective solution. Given all the benefits it was providing, the cost was never the show stopper. Most cloud providers charge for the services used – management can increase or decrease the number of users as per their requirement. If the team size is going down, they can simply reduce the cost by reducing the number of licenses.

With so many features, cloud development has ensured thousands of companies are able to work in a hassle-free and cost-effective manner in these tough times.

April 5, 2021 Cloud Development No comments yet
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