Headless Commerce and Why it Has Been Growing

Headless commerce and why it sas been growing

Between 2022 and 2032, the headless commerce market size is expected to grow with a CAGR of 22.1%. It’s a CMS system where the back-end and front-end of an online store work separately. Businesses and brands can use this feature to provide highly personalized user experiences by customizing the user interface and design to improve customer experience. Today, headless commerce has become one of the fastest and rising trends. This is what we are here to find out today and get into the details of headless commerce’s popularity.

What is Headless Commerce?

Headless commerce is a new form of eCommerce architecture that separates the front-end from the back-end operations. Also called API-First eCommerce architecture, the back-end and front-end communicate through an API layer.
Headless Commerce gives brands and businesses the creative freedom of unique storefront designs. It takes away the earlier monolithic designing approach while giving designers extensive control over the development process.
Moreover, it gives them the capability to choose different tech stacks to build the best composite of tools for their business.

Benefits of Headless Commerce

  1. Extensive Creative Control: With a headless commerce system, brand designers can create what they envision. They can go beyond the pre-defined template and presentation layers to create something that aligns with the business goals.

It is true that taking the monolithic structure approach does take less time, effort, and costs. However, to build a unique digital identity and improve recognition, customizing the interface is necessary.

  1. Better Performance: It only takes a fraction of the time for a potential customer to stay on your website or bounce off to another one. In this scenario, low-speed eCommerce websites are detrimental to your brand.

With headless commerce, you can make fast-performing websites. This is because the speed-hijacking back-end works separately, which gives a speed boost to the front-end.

  1. Plug-and-Play Experience: Headless commerce includes picking bespoke elements to build the eCommerce website. When you take existing templates and systems to build a website, the pre-coded integrations may or may not fit with the website.

However, with headless commerce, you get powerful APIs that are compatible with all the existing systems and platforms. Using this, we can build a powerful and customized eCommerce platform, allowing the customer to have a seamless experience.
Moreover, we can also integrate APIs with the programming language of our choice, which makes headless commerce stores immune from shifts in technology.

The Growth Of Headless Commerce

Today, headless commerce is among the mainstream technologies that help businesses improve customer experiences. The flexibility and agility provided by headless commerce is of paramount importance and a big reason for its growth.
Especially at a time of global instability, technologies like headless commerce are helping businesses stay ahead from their competitors. As brands navigate the complexities of a dynamic business environment, the importance of microservices and cloud computing is becoming clearer.

Read this blog also: Why Outsourcing development of ecommerce software is a good idea for Startups

Headless commerce’s popularity stems from several reasons, in addition to the flexibility and agility it offers.

  • The way headless commerce handles PCI compliance and mitigation reduces the need for IT teams as SaaS service providers take control of their work. This ultimately reduces the development time and cost.
  • With different APIs and SaaS service providers taking control, the online store’s security, payment system, customer management, etc., improves. As a result, the customers gain from a better overall experience.

Headless commerce is gaining popularity because it fits with the business and work needs of several sectors. This work structure is applicable in D2C businesses, Small or Medium scale enterprises, Manufacturing houses, and online retailers. Moreover, bloggers, tech startups, and non-profit organizations can also use this technology to deliver services and solutions online.
This composable structure of headless commerce is akin to playing Lego. Developers and designers use different types of solutions, like building blocks, to build a complete platform. What businesses love in headless commerce is how they can take advantage of every single component’s independence.
Going forward, Gartner has predicted that businesses will prefer the API-first and the API-only approach. Taking this approach, even the existing SaaS model will be considered a legacy system.


Headless commerce technology is a representation of the composable structure wherein all the elements are independent of each other. However, they bind together to deliver a seamless experience to the end users. Businesses use this approach to gain full creative freedom, flexibility, and agility to build online platforms.
Headless commerce development structure has multiple applications, from building an eCommerce store to creating a blogging website to a startup creating its online presence.
At Reinforce Global, we help modern-day businesses enhance their website’s design and development structure. Get in touch with us today to know more about how headless commerce can benefit your business.

Is Flutter All You Need for Mobile App Development?

Is flutter all you need for mobile app development?

In a world increasingly focusing on mobile apps, Google’s Flutter has become a beacon for developers across the globe. As of January 2023, over 700,000 apps on the Google Play store are made using Flutter. This indicates that one of every five new applications is made using Flutter. Its popularity is justified by its incredible capabilities in navigating and routing tasks, data management, and connecting with backend services.

Introduced by Google, Flutter is an open-source Frontend toolkit complete with everything a developper might need to create incredible mobile applications. From networking and JSON serialization to Firebase and Google APIs, Flutter’s got it all. In 2021, Flutter even outran React Native to become the most popular cross-platform mobile framework with over 42% of developers globally giving it the thumbs up. Moreover, about 91% developers state that Flutter has greatly reduced the time needed to develop their apps. If you’re still wondering whether Flutter is all you need to become an app development Wizard, let’s take a deeper dive and explore all its aspects.

What is Flutter?

Flutter is a comprehensive app SDK that comes complete with widgets and tools that give developers the power to create visually stunning and fast performing applications that can run natively on different platforms with a single codebase. It uses the Dart programming language, which is very similar to JavaScript and has a lower learning curve for mobile application developers.

What are Flutter’s Key Features?

Flutter comes with a rich and unique set of features that make it a powerful tool for building mobile applications. These include:

  • User Interface: Flutter provides a rich set of widgets for building complex and highly interactive user interfaces. It supports widgets such as Material Design and Cupertino to create native-like experiences on Android and iOS respectively.
  • Navigation and Routing: Flutter provides in-built tools for effective navigation and routing within the application. This helps developers build applications with user-friendly interfaces that work naturally instead of requiring an unnatural learning curve.
  • Data and Backend: While being a frontend development kit, Flutter also provides various features for managing the backend of the application with solutions for managing the app state, JSON serialization, and integration with Firebase and other Google APIs.
  • Accessibility and Localization: Flutter has built-in support for accessibility features and tools for localizing applications. This allows developers to build applications that function effectively on a local level as well.
  • Platform Integration: The USP of Flutter is its ability to natively integrate with platform specific code and use a single codebase for building apps for multiple platforms including Android, iOS, Linux, macOS, Web, and Windows.
  • Testing and Debugging: Flutter also provides a rich set of tools for testing and debugging applications including unit tests, widget tests, and integration tests.
  • Performance and Optimization: Flutter also provides tools and practices that help developers improve the performance of their application, reduce application size, and reduce resource usage to make it perform better on older devices.
  • Deployment: Flutter has detailed documentation on building and deploying applications on different platforms and setting up continuous deployment for future updates if you follow the AGILE process model.

Advantages of Flutter

There are several advantages of using Flutter in mobile application development. These are:

  • Cross-Platform Development: One of the primary advantages of Flutter is the ability to develop applications for both Android and iOS simultaneously without having to write multiple codebases.
  • Community and Support: As a Google-backed and open-source tool, Flutter comes with the unwavering support of a robust and thriving community. Developers can easily find help and resources whenever they encounter problems and even implement their own features into Flutter.

Limitations of Flutter

Despite its benefits and features, Flutter also comes with a few drawbacks. Some of the common ones encountered by developers include:

  • Learning Curve: As Flutter uses Dart which is less popular as a programming language than Java, C#, or Kotlin. As such, developers need to learn a new language to use Flutter, which can quickly become a barrier to entry for some.
  • Stability Issues: As an evolving SDK, Flutter occasionally gets updates and features that don’t work out as planned and can cause stability issues and frustrations for developers.
    • Web Application Development: While Flutter is an excellent tool for mobile applications, its usage for web applications still needs significant refining to improve performance and SEO-friendliness.

Recent Developments in Flutter

Even today, Flutter continues to evolve and come up with new features and improvements. The Flutter team at the Google I/O 2023 conference announced significant updates and signaled their ongoing commitment to developing the framework and its future development.


In conclusion, whether Flutter is the right tool for you or not depends heavily on your specific needs and circumstances. It is an incredibly powerful and versatile tool for mobile app development, but like any technology, it has its limitations. Before using Flutter, developers should take its limitations into account, and decide whether the potential benefits are worth the costs or not. We hope this blog helps you make an informed decision regarding Flutter development. In case you have any queries regarding flutter usage or wish to get your app developed by experienced professionals, don’t hesitate to contact our team at Reinforce Global.

How Does Custom Mobile App Development Distinguish Your Business

How Does Custom Mobile App Development Distinguish Your Business?

In the modern world, the fastest way to reach users is via an app. Whether you sell electronics goods, insurance services, or stocks, a well-designed and functional application can always place you in the lead. Now, one thing is that you just develop a generic app with features that users may or may not need. On the other hand, develop an app that is absolutely user-centric.

Though both are viable options, a custom app can be more specific in serving the users. For example, if you are developing a payments app, adding a chat feature can be irrelevant as there are dedicated apps for that. On the other hand, adding a bill payment feature will be relevant.

This is just an example. The key thing is that custom app development can be a better and cost-effective choice. There are many other benefits of custom app development. Let’s read ahead and find out!

A Quick Overview of Custom App Development!

Well, unlike regular app development, custom app development allows the developer to develop an app that is focused on specific user needs. Many apps on the web are built with ready-to-use templates and have features that most users don’t need.

One example of this is Paytm. The app helps make payments, but it also has a shopping feature. Though it is utilitarian, it is not much used as most users rush to other shopping apps like Amazon. In a nutshell, a custom app is not a one-size fits all app.

Currently, the trend of custom app development is high as the market is speculated to rise by $38.15 billion from 2021 to 2026. Therefore, if you have a unique idea that can offer utility to the users, working on it to build a custom app can be a goldmine for you.

Exploring the Benefits of Custom Mobile App Development

The fact that a custom app can be built to serve the dedicated requirements of the users makes it yield numerous benefits. Let’s unravel some of the best ones!

Increased Productivity

The number one benefit of custom mobile app development is productivity. It is obvious that when all the required features are in one app, you won’t have to use multiple apps for it. Hence, building a custom mobile app for your business will boost your productivity.

The same is true for the users, as they won’t have to use different apps for their needs. In light of the same, your app will attract more downloads and more ROI.

Super Secure

Generic app development may not offer you security as per the latest standards and protocols. Hence, the possibility of data theft backed by cyberattacks increases. On the other hand, with custom app development, you have to keep the security features as per the latest standards.

Further, if the custom app is built for a specific OS like iOS, the security requirements are stringent.

Seamless Maintenance

One of the best benefits of custom app development is maintenance. If third-party templates are used to make the app, their changes can be tough as you have to understand the entire code. Moreover, the third-party templates may not be editable.

On the other hand, most of the code of the custom app is written by the developers, and they ensure that it is crisp and concise. Developers can also program the app for future updates. Hence, it is much easier to make changes to it and maintain the app in the future.

Scale Faster

Apps templates that come from third parties may bloat your app code a lot which can affect performance. Consequently, it can also stop you from adding additional features if required. This issue with off-the-shelf apps causes problems with scalability.

In contrast to this, custom apps are built to adapt to future changes. Developers design the apps in a way that they can be scaled as per requirements in the future with minimum effort.

Ensures Reliability

If you are developing an app for your business or for the users, it needs to be reliable. As users and employees are becoming more aware of their personal information, it is necessary to keep their data secure.

With third-party apps, reliability cannot be promised as the code of the app is pre-written. In a custom app, you can program as per your business needs to ensure supreme reliability. For example, in a company app, you can add two-factor authentication for authentication and thus boosting reliability.

Top-notch User Experience

As per stats, 38% of the users will stop interacting with an app that is poorly designed. Hence, better user experience is a must-include factor among the benefits of mobile app development, whether it is custom or generic.

In the case of a custom app, you have the liberty to change every inch of your app interface and functionality. Therefore, you can offer a better user experience. On the other hand, third-party apps or templates may not offer you such a choice. Therefore, some of the user experience elements, like navigation, page architecture, and animations, may not be configurable.

Smooth Interoperability

Your business might be using a lot of software on the side. And with the addition of this new one, it can be tough to manage workflow if it is not interoperable. While a generic app may pose challenges in the case of interoperability, a custom app will not.

In a custom app, you can make changes to make it operable or compatible with the existing software in your organization. Though it may take some time, it will streamline your workflow.

These are some of the prime benefits of custom app development. If you plan to make a custom app, read ahead to find some great tips.

Top Tips for Custom Mobile App Development

Well, you have chosen the right way to develop an app for your business. To make it worthwhile and save time, we have garnered some awesome tips for you. Check them out!

  1. To make the best custom app for your business, it is super important to understand and segment your audience. The more precise you will be with your target audience, the better it will be to make, launch, and populate your custom app.
  2. Focusing on your business model is the second critical aspect. To build a strong business model, you must determine which type of content the users like. Based on that, tune the app content.
  3. No matter how much time and money you have spent on the app. If you are not providing value to your customers, it is of no use. For example, if you have an eCommerce app, provide value in your products. Moreover, keep the app navigation faster and all the necessary functions easy to find.
  4. Investing in the right tech stack is the last step to a remarkable custom mobile app. Ensure you are backed by all the necessary and advanced technologies, like programming languages, servers, UI elements, etc. Use faster machines to ensure supreme efficiency and swift output. As competition is tough, it is best to be ahead of schedule.


User experience is the crux of every app. And this is highly dependent on the elements of the app. With custom mobile app development, you are free to alter every little detail of the app, unlike regular app development. Hence, you can adjust the app code to your will, ensuring the best user experience. On top of that, a custom-built mobile application is more reliable, secure, scalable, and fast.

If you are up for a remarkable custom application, you need the best team by your side. Reinforce Global is an ingenious software development company that can bring your custom app vision to life. Get a quote today!

Understanding ChatGPT and Its Differences From Google Bard!

Understanding ChatGPT and Its Differences From Google Bard!

AI intelligence is taking the world to new heights each day. From automating simple everyday processing to replacing heavy machinery in industries, AI, coupled with various other technologies, has changed the technology landscape. ChatGPT is one of the prime examples of AI revolutionizing the world.

If you are from the IT sector, there is no chance that you haven’t heard of ChatGPT. Since its release in November 2022, it has taken the world by storm. And soon after that, Google took out one of the best pieces of its arsenal, Bard.

So, whether you are aware of these two AI rivals or not, the coming sections will surely be fruitful for you!

What is ChatGPT?

If you don’t know, let’s put some light on ChatGPT.

ChatGPT is an AI-backed chatbot that provides human-like responses against the text inputs provided by the users. Now, some of you may argue how it is different from Jasper, Quillbot, and other similar tools. Well, there are many differences, but one key difference is that it is not connected to the internet. Moreover, it is not linked with any type of external information.

ChatGPT generates responses that are conversational and are generated from the data it has been provided. Hence, making it a language-processing system and not a search engine.

How does ChatGPT generate responses?

To elaborate further, ChatGPT generates human-like text and does not access the internet to do it. How? The process is called pre-training, in which a system is provided with heaps of data, and the system is tuned to establish relationships between words and concepts. This can be further used for translation and summarization.

One doubt some of you might have in your mind, what is the source of information for ChatGPT? The data provided to train ChatGPT includes sources like books, websites, and a number of articles.

With the help of these resources, ChatGPT is capable of generating a plethora of content types, such as

  • Program and software codes
  • Social media posts
  • Cooking recipes
  • Blogs and articles
  • Emails drafts
  • Summaries
  • Jokes
  • Law briefs

And much more!

GPT-3 — The Model Behind ChatGPT!

We have been talking about ChatGPT for some time now. Let’s get a bit technical!

GPT in ChatGPT stands for Generative Pre-trained Transformer. ChatGPT is an implementation of GPT-3, which is an exceptional neural network machine learning model. So far, GPT-3 is the most powerful model ever created. Why?

Unlike Microsoft’s Turing Natural Language Generation model, which featured 10 billion parameters, GPT-3 is created with 175 billion parameters that provide it lightning-fast speed to process billions of words per second. Further, ChatGPT excels at understanding the context of the conversation with the help of self-attention mechanisms.

Bard – The Rival to ChatGPT Initiated By Google!

In the last three and half months, ChatGPT has acquired millions of daily active users. If we go by the numbers, by the end of December 2022, it garnered over 57 million users. The number further climbed to 100 million by the end of January 2023.

As most of the online community started calling it the replacement of Google, Google stepped in to defend itself and launched Bard.

Google Bard is an AI chat service that is backed by the revolutionary Google’s LaMDA. Expanded as Language Model for Dialogue Applications, Google LaMDA was unveiled by the tech giant two years ago. Though Google was ahead in the game with its Transformer technology invention, it is not a frontrunner in the AI revolution.

How is Bard Different From ChatGPT?

We know that ChatGPT has set the bets high, and it will be difficult for any tech giant to face it. Google Brad has the capability to match ChatGPT. However, it will take time as Google has just launched Bard with limited capabilities as of now.

Bard vs. ChatGPT — Key Differences

Other than being developed by different tech giants, these AI chatbots can be differentiated based on some points!

  1. Source of information

One of the chief differences between Google Bard and ChatGPT is their source of information. As elaborated in the previous sections, ChatGPT is not connected to the internet but is fed with heaps of data from various sources. It uses AI to fine-tune the data and provide relevant human-like responses to the users.

On the other hand, Google Bard leverages the power of the web to provide all the information.

  1. Quality of information

As the source of information for Google Bard is the web, the quality of information will be good. It will generate responses that will have the latest information, and that information will be fine-tuned and detailed as compared to the standard Google search results.

In contrast, ChatGPT is trained on a limited set of data which means the responses to user queries will only be limited to those data sources. The user may not get the latest information on some queries.

  1. Technology

The third distinguishing feature between the two is the technology used. Google Bard uses LaMDA, which uses the open-source network to comprehend natural language. Moreover, LaMDA is trained to look for patterns between different words and sentences to generate an output.

On the other hand, ChatGPT uses GPT-3, which is a powerful Generative Pre-trained Transformer. It generates human-like responses by deeply analyzing the importance of words and phrases in the input queries. ChatGPT does not need a grammatically correct sentence to provide a response; it can generate an output based on a few words too.

The Future of Chatbots!

As of now, Google is considered late as ChatGPT has covered most of the market. Moreover, Microsoft plans to combine ChatGPT with the Bing search engine, which will be another impediment for Google to overcome. ChatGPT has also launched its premium service at an affordable price.
However, Google has announced that AI features will be seen in the Google search engine in the coming time. So the users might get to see refined results.


ChatGPT is one of the best inventions of the 20th century. As people have started calling ChatGPT an alternative to Google search, Google will not stay silent on this. As of now, it has rolled out the most basic, low-power consuming version of Google Bard. However, it is not certain or in any way speculated what the search giant is up to.

If you want to understand these chatbots or want to build one of your own, you can get a quote from Reinforce Global.


The Future Rests on The Cloud: A Beginner Guide to Cloud Computing!

Gone are the days when it was necessary to jack up the memory of your hard drive to fit more files into your system. Technological advancements like cloud computing services have solved this problem entirely. Cloud computing deals with providing a plethora of services via the internet.

If you are reading this informative piece, you are using one of the cloud computing services named Google Docs. As this document is available online, you are free from the hassle of storing it on the hard drive of your PC. Other than Google Docs, there are numerous types of cloud computing services.

We will highlight all the services in this comprehensive piece!

What is Cloud Computing and its Types?

Though we know the general definition of cloud computing, here is a closer look at it!

Cloud computing allows a user or a firm to store resources like documents, presentations, and even software online. It means that whenever you want, you can access the required file from the cloud or the virtual space. This cloud or virtual space is actually a remote server that is connected to the web.

There are various providers in the market that offer remarkable cloud computing services, such as

  • AWS (Amazon Web Services)
  • Microsoft Azure
  • IBM Cloud Services
  • Google Cloud Platform
  • ServerSpace

Exploring the Types of Cloud Computing!

So far, we have only talked about storing files like Google Docs. However, cloud computing goes way beyond that. Here are three types of cloud computing!

Type of Cloud Computing Description
Infrastructure-as-a-service (IaaS) If you plan to build an app or software, you will need resources like servers, storage, and operating systems. These may cost you a lot if you get them independently, and this is where IaaS comes in.


IaaS provides a user or an organization with all the resources required for IT in one place. Beginning from OS to storage and servers, IaaS encapsulates everything. All these resources are available on an on-demand basis that does not burn a hole in your pocket.


On top of that, the scaling process becomes simpler as you can increase or decrease your spending as per your needs.


Examples: Amazon Web Services, Google Cloud Platform, etc.

Software-as-a-service (SaaS) This is the most basic form of cloud computing. SaaS enables users to access software and its functionality over the internet. You can use software hosted on the web via a mobile app or web browser.


Some primary examples of SaaS are Netflix, Slack, Dropbox, Gmail, etc.

Platform-as-a-service (PaaS) Platform-as-a-service model is a complex model that provides users and organizations with services and resources to develop software online. These services can be OS, libraries, programming languages, etc.


Examples: Heroku, Google App Engine, AWS Lambda.

Other than the described ones, there are many other cloud computing services, such as

  • Big data analytics
  • Audio and video streaming services
  • Application testing services
  • Data storage and backup

Pros and Cons of Cloud Computing Services

Cloud computing also comes with a blend of pros and cons!

Pros of Cloud Computing

As per stats, the market size of cloud computing was $545.8 billion in 2022. Further, it is expected to rise up to $1.2 billion by 2027. These numbers are proof that cloud computing services are in demand and are backed by countless benefits. Here are some of them!

Minimum to Zero Infrastructure Cost

Business organizations have to spend a lot on the IT part of the business. And if the business is of app development, IoT, etc., the cost can be significantly high. For companies like this, cloud computing is a boon.

Rather than purchasing costly servers and software, business owners can opt for cloud computing services at zero infrastructure cost. As per Accenture, businesses choosing cloud computing services like IaaS, PaaS, or SaaS can save 30-40% on the total cost of ownership.

Investment Optimization

If you plan to build an app, you may know how much storage is required by the app. However, what if your estimate goes wrong? You will face losses both ways, whether you invest in infrastructure that is more than required or less. There is no custom resource option here.

With cloud computing, you can invest in a more optimized way. You can choose the only resources that you need. Further, there are various plans for cloud computing services that you can choose based on the necessity of your business. In short, the maximum part of your investment will be spent on using the resources and not on free resources.

You Can Scale Easily and Quickly

Cloud computing services like IaaS, PaaS, SaaS, and more are accessible from anywhere. Moreover, you can invest as per your need, and there is no hassle of maintaining heavy infrastructure from time to time. Therefore, it is easy for you to scale.

If your web app gains users tomorrow or maybe next month, you can purchase more storage space for data and analysis within a few clicks.

Data Backup and Recovery

Cyberattacks are pretty prevalent on the web, and they cost organizations $13 million on average. Hence, it is necessary to go for a solution that offers security against it. Cloud computing services offer you remarkable security features. On top of that, they also offer you auto-backup of data periodically.

Hence, whether you accidentally deleted some data, the hard drive crashed, or a cyberattack affected you, you can recover the data easily.

Automatic Software Updates

Physical IT infrastructure has numerous hardware systems that require updates from time to time which is a task of hassle. On the other hand, the cloud computing infrastructure updates automatically. So, not much hassle here.

Cons of Cloud Computing Services:

There are some drawbacks that may make cloud computing an unfavorable choice.


As the entire cloud computing infrastructure is backed by the internet, any disruption can lead to unexpected downtime. Today, businesses cannot afford downtime for a second as they have a lot on the line.

Data vulnerability

As mentioned earlier, the internet forms the backbone of cloud computing services. Therefore, the data is vulnerable to cyberattacks. To ensure security, keep your online data protected using SSL certificates and encryption.

Ongoing costs

Physical IT infrastructure is a one-time investment, though it requires regular maintenance. On the other hand, cloud infrastructure has ongoing costs. You have to pay for the services on a monthly or yearly basis.

Flexibility issues

As there are multiple vendors, it is possible that a person or a firm might want to shift from one vendor to another. In this scenario, cloud platforms can pose a problem due to platform independency and vendor lock-in.

What are the Deployment Models of Cloud Computing Services?

There are three deployment models of cloud computing services!

  1. Public cloud: In this deployment model, regular users can use cloud services to build apps, store data, analyze data, etc. The ideal thing is that it is available on a subscription basis at an affordable price.
  2. Private cloud: This type of cloud computing model is opted for by organizations only due to high capital expenditure. With a higher cost, the private cloud provides state-of-the-art privacy and security issues.
  3. Hybrid cloud: This model blends public and private clouds. It is primarily useful when an organization has to scale quickly or wants to address privacy and security concerns.


Cloud computing has revolutionized the way businesses and individuals store, access, and process data. It offers countless benefits, including but not limited to scalability, cost savings, flexibility, and improved efficiency.

It is critical to note that there are pros and cons that you may need to analyze before choosing cloud computing services. If you need professional help regarding the same, you can surely rely on Reinforce Global.

An All-Inclusive On How to Start an Online Store with Shopify

An All-Inclusive On How to Start an Online Store with Shopify!

The availability of almost everything online has significantly boosted the demand for online stores. Today, no matter if the person wants to buy a car or a small hairpin, they definitely check the product online.

With an increase in online shopping, many brands have surfaced, making it easy for sellers to set up an online store. WordPress, Shopify, and Woocommerce are some common names of eCommerce platforms that allow budding entrepreneurs to venture into the online selling business.

Why Shopify?

Among all of them, Shopify is an eCommerce platform that most sellers prefer. Here are some facts and statistics supporting the same.

  • Shopify powers over 4 million online stores worldwide.
  • The eCommerce platform is used by sellers in around 175 countries.
  • 65% of Shopify stores are based in the United States.
  • You can use Shopify for a selling cost as minimum as $5 per month.

By reading these stats, you might have decided to set up a Shopify store. The next question that you might have popped into your mind is how to start a successful Shopify store.

Let’s read ahead and find out all about it in this article.

How to Start a Shopify Store for Beginners — All the Essential Steps!

Make sure that you follow each and every step described below to get the best output!

  1. Have all the Prerequisites Ready!

The number one step to starting an online store is to have all the prerequisite information in hand. Before you begin an online store, you need to have the following!

  • The list of products and their images.
  • The pages you want and the content for the same.
  • The business idea and the website logo.

Other than these, your motive should be clear in your mind. You must be sure about the time and money you need to invest in the store. Most importantly, be clear about how casual or serious you are with this business.

  1. Get a Good Business Name

Starting an online store officially begins with deciding on a business name. This is an essential step. However, you need to ensure that you don’t spend much time on it. It is best to have the word ‘store’ or ‘shop’ in the name to decide on a domain easily later on. For example, if you are a jewelry business, go for an antique jewelry shop.

  1. Make a Shopify Account

When you have a business name, you need to make a Shopify account. In the beginning, you can go for a 14-day free trial that the platform offers. When you have signed up for the trial, you need to enter some details like your business name, email address, and password.

After answering some questions, you will see the dashboard of your Shopify account.

Tip: Make sure to think carefully before entering your business name, as you won’t be able to change it after that.

  1. Begin Adding Product

Yes, you must be tempted to redesign the store as per your preferences to make it look vibrant and attractive. However, adding products to your store will give you a better value for your time in the initial stages.

To add products, click on the Products Tab on the left, and choose “add your products.” In the add product section, there are numerous variables that you need to take care of.

Product Title Keep the product title relevant, clear, and as short as possible.
Description  In the descriptions.


·         Highlight your product’s USP.

·         Keep the product descriptions simple to read, short, and crisp.

Product media Add high-quality images and videos. The image should be 800 by 800 pixels for Shopify.


For videos, ensure that it is not longer than 10 minutes and less than 1 GB in size.

Product price  Make sure you keep the price of the product which isn’t much high so that users refrain from buying the product and is not too low, which may question the quality of the product.

Other than these details, you also need to add details like inventory, shipping, product variants, and search engine listing details. These details include a meta title and meta description. Do a thorough keyword search before writing the title and meta description. Keep the meta-description of 155-160 characters.

Tip: You can also make product collections once you have added all the products to the store. Shopify enables you to do it manually or automatically.

  1. Work on the Other Pages

After adding the products to the store, you need to focus on developing the other pages. About Us, Blog, Contact, etc., are some of the most crucial pages for your online store.

These pages can help the users understand your business well and make an informed choice based on their understanding.

  1. Get Started with the Visual Part

The visual part of your store includes a lot of things, such as

  • Navigation bar: this bar will contain all the major pages of your website. You can create it by going to Online Store > Navigation.
  • Theme: Go to the Shopify Theme store and pick your favorite theme. Make sure that the theme has all the features you need.

After this step, you can create the homepage of your store and add a logo to it. You can also make some color and font changes as the theme permits.

  1. Work on the Operational Part

Once the visual aspect is done, go for the functional aspect of the store!

  • Setting shipping rates: Go to Settings > Shipping and Delivery. Here you can set your shipping area and rates. You can go for flat, calculated, or free shipping rates.
  • Set up taxes: Go to Settings > Taxes and Duties and set up taxes based on your country.
  • Choose a payment gateway: In Settings > Payments, select the payment gateway using which you want to receive payments.

Note: There are over 100 payment gateways supported by Shopify!

All these are the basic and major steps for how to start a successful online store with Shopify. However, it is best to connect the store to a domain before you launch it.
You can do it by going to Settings > Domains. Here, you can either buy a new domain or connect to an existing one.


These are some major steps that you need to take to get an online store started. However, Shopify has a lot more to offer. You can develop your store further by focusing on SEO, leveraging content marketing, using online ads to drive sales, and whatnot. You can even add more channels to expand your reach. This is all about How to start a successful Shopify store.
If you are looking for professional support in developing an online Shopify store, you can seek assistance from Reinforce Global. The IT agency offers its clients all-inclusive app development, web development, and other IT services.

How AI Will Improve Customer Experience in 2023

How AI Will Improve Customer Experience in 2023

Whether it is an online website or a phone app, customer experience is the primary element that transforms the stature of a business. It doesn’t matter how good the user interface is; if the functioning and navigation of the website are not good, users will not entertain your business.

As per stats, 42% of the customers are willing to pay more if offered a friendly customer experience. Now, with the speed at which technology is accelerating, it can be tough to keep up with the competition all the time. Hence, the use of top-end technologies like AI, ML, Blockchain, and many others has increased.

Out of these, artificial intelligence has gained massive traction in the past decade. It is being used in almost every industry today. But how can it affect customer experience? How can AI for customer experience be beneficial? Let s read ahead and find out in this article!

What is AI for Customer Experience?

If we talk about AI first, AI is a technology that enables machines to do human-like tasks easily. Though it cannot mimic all human tasks, it can surely ease some of the tasks for humans.

Companies today use artificial intelligence to deliver better solutions to their clients and customers. How? Well, customer data is the centerpiece of this. AI helps firms to devise better and more valuable insights from the data gathered from various sources. The data is huge heaps, so it can take time to analyze for a human. Hence, artificial intelligence comes into the picture.

An excellent example of AI for customer experience is personalization. When a user interacts with a website, the website can keep track of pages the user has visited and the user of the product has searched for. This data is fed to a machine learning algorithm (part of AI) that finds a pattern in them and, based on them, suggests choices to target users with personalized products. Hence, enhancing customer experience.

As per stats, AI will power 95% of customer interactions. It shows that if you are not packed and jacked with AI applications, you may be crushed by your competitors.

How are AI Applications ready to Boost Customer Experience in 2023?

So, when it comes to customer experience backed by AI, there are various ways AI can improve and enhance it. Here are some of them!

AI Chatbots

If you have visited websites dedicated to the app or website development, you will likely see a chatbox at the bottom right or left of the page. Not only development but some shopping and entertainment sites also have these chatboxes.

Now, these chatboxes are controlled by chatbots at the backend. They can help users with some basic queries related to the subject. But, with the collaboration of AI and chatbots, it can be enhanced further to improve customer service and experience.

Though AI-backed chatbots are not ideal for all types of tasks, they can surely be used for some basic customer services like invoice management, order details, and account management. Today, some chatbots can even handle refunds for businesses. The chatbot built within the app can handle simple refunds if the user complains about bad food quality or missing items.

As 23% of customer service companies are currently using chatbots and 68% of the users enjoy the speed at which chatbot answers, they are surefire to improve customer experience.


How do you see only those ads on Google that interest you? It is because of personalization. Personalization is all about keeping track of what you are viewing on the web or a specific website. Websites keep track of what you are viewing on a website and target you with suggestions and ads later on.

With the help of artificial intelligence, it can be further enhanced as business owners can scan more data in less time. AI applications can help analyze heaps of data to consider previous customer preferences, conversation history, and other critical information to provide valuable suggestions. This can save a lot of time people spend searching for the required product or service.

If you need an example of AI and Hyper-Personalization, here is one!

Naked Wine is an online wine retailer that uses Hyper personalization to provide wine recommendations to its users. They collect user reviews and feedback and perform predictive analysis to offer wine suggestions that the users may like.

Real-time Decisioning and Predictive Behavior Analysis

Real-time decisioning deals with analyzing real-time interactions of users to provide them with suggestions and recommendations. There are millions of users interacting with a website at a time. Hence, manually analyzing data related to each interaction can be tough. This is where AI comes into the picture.

Artificial intelligence combined with machine learning is the perfect solution for this. Businesses can capture real-time data while the user interacts with the website and provide the required results. For example, if the user has just skipped an expensive product, you can offer them more cost-effective choices.

On top of that, predictive behavior analysis can also be performed on the data. Predictive behavior analysis is about modeling the data to find patterns and routines to target users with valuable suggestions. The best thing about predictive behavior analysis is knowing what to present to the user and when to present it.


So, if you are a business trying to make it to the top in the competitive market, you need to leverage the power of AI for customer experience. You see, customer experience needs to be super smooth and immersive. Hence, you need to keep it focused and qualitative. With a variety of methods out there, it can become tough. Therefore, artificial intelligence can be useful. It can keep your business always in the eyes of your prospects while you can work on more important things.

If you need any help with AI applications related to customer experience, you can rely on Reinforce Global. The custom software development firm in the US has adept professionals and years of experience.

An Overall Analysis of the Intelligent Automation Concept

An Overall Analysis of the Intelligent Automation Concept!

Today, the word that all businesses exaggerate is digital transformation. Though most of them actually comprehend its literal meaning, many are still perplexed about what it is and where to start. And in a way, they are right, as there is a lot to take care of if you want to move with the fast-moving digitized world.

This is where IA or Intelligent Automation comes in. Digital transformation requires the use of various state-of-the-art technologies, and rather than focusing on each of them individually, IA enables you to focus on all of them together.

So, what is intelligent automation, what are its benefits, and what are its applications? All of these questions will be answered by the end of this article.

What is Intelligent Automation?

IA, or Intelligent Automation, is an excellent blend of AI, RPA, and BPM technologies to streamline and automate business operations. In addition, these technologies can be used in sync with each other to analyze data and make decisions based on that.

Here are some examples to understand what IA is.

Example 1: An automotive manufacturer can use demand and supply data to gather valuable insights and control production speed. The automotive industry uses RPA or robotic process automation technology that reduces human intervention and errors. Thus, allowing you to produce better, high-quality products.

Example 2: An insurance provider can use technologies like AI, NLP, and chatbots for effective claim processing. As claim processing requires a lot of paperwork, chatbots backed by AI and NLP can allow users to submit claims with pictures. In addition, they can further classify the claim documents and also detect fraudulent claims, if any, made by the users.

Intelligent automation can be a savior of the insurance industry as 41% of customers are likely to change their vendor as they do not provide digital capabilities.

So, this is the meaning of intelligent automation.

What are the various critical elements of Intelligent Automation?

As intelligent automation requires quick decisions based on faster data analysis, various critical technologies can streamline these operations. Here are some key technologies forming the pillars of intelligent automation.

AI (Artificial Intelligence)

Artificial intelligence is the technology of tomorrow. Unlike every other technology, AI has greatly impacted every other sector to its core. Basically, wherever there is data generated in huge volumes and needs to be used insightfully, AI plays a key role.

In the case of intelligent automation, AI can be used to capture both structured and unstructured data and form a database for analysis. This knowledge base of past and current data can be compared and analyzed to draw valuable conclusions. Moreover, AI comes with various technologies that can be applied to data of different types.

One can leverage the power of NLP, deep learning, machine learning, big data, visual recognition, and other technologies to analyze data and make insightful decisions. AI is the brain of intelligent automation.

RPA (Robotic Process Automation)

Ok, just like its name, RPA is an interesting part of intelligent automation. Basically, an RPA is a software robot that runs on a machine. The use of robotic process automation depends on the type of application.

However, it is commonly used for repetitive tasks such as entering data in the forms, updating inventory ledgers, etc. The key thing in an RPA is that one has to program it in the way one wants. RPA aims to eliminate the need for human intervention and boost process speed by automating mundane, back-office tasks.

When coupled with AI, RPA can be used to perform more complex tasks.

BPM (Business Process Management)

Business process management or business workflow automation ropes in people, data, and systems. The collective use of well-formatted data by people of the organization is what BPM does.

It helps to automate the whole business workflow to allow better agility and consistency. By considering and allowing the required human intervention, BPM makes the data management and decision-making process easier. In addition, it can help in action control, reporting systems, and storage.

These are some of the key pillars of Intelligent Automation. However, IA is not limited to this. There are other technologies, too, such as computer vision, process mining, etc., that empower IA.

What are the benefits of Intelligent Automation?

As the IA concept is backed by some of the most powerful technologies of the 21st century, it is surefire to provide remarkable benefits!

  1. Better ROI for businesses: Intelligent automation is empowered by AI that can undertake complex data calculations at a remarkable pace. Hence, businesses like telecom and manufacturing can easily enhance customer experience by timely diagnosing the problem and fixing it (predictive maintenance). Better customer experience boosts company ROI.

  1. Faster time to market: With intelligent automation, firms like Automotives can plan their production before time to ensure the timely delivery of products. As every process is automated, you will take less time to launch the product in the market.

  1. Improves customer experience: Intelligent automation involves no human intervention, ensuring zero chance of error. With zero errors, the quality of the product will be top-notch, ensuring enhanced user experience. On top of all, with IA, you can also resolve user queries quickly.

  1. Regulation and Compliance: As businesses need to adhere to various industry regulations and compliance requirements, IA can easily take care of it with task automation features.

Discuss the Applications of Intelligent Automation!

Due to the comprehensive and advanced set of features and benefits, IA can be leveraged by various industries.


Automated and faster data processing backed by AI, ML, and OCR in IA can be used to process claims faster. The swift actions can also be helpful in spotting fraudulent claims, if any.

Healthcare: IA can also be used to capture patient health data and analyze it to provide faster treatment. Moreover, online chatbots can be used to provide help to people in remote areas.

Automotive: The automotive sector can benefit a lot from IA. The data fetched from the dealers can be studied to adjust the production line’s working to meet targets. Other than that, as fewer humans intervene in the workflow, the chances of errors are negligible and better output. Here is an example!


Intelligent Automation is in its growing phases now. Once it becomes strong-footed, it can be used in collaboration with other technologies like IoT to deliver better output to business owners. Its horizon can extend way beyond the mentioned application areas. Brands like Volkwagen and IBM are already leveraging the power of IA to improve their operations.
To know more visit Reinforceglobal .

Role of Augmented Reality in Metaverse

Role of Augmented Reality in Metaverse

The Metaverse is one of the world’s biggest innovations in the making. In fact, according to its creator, Mark Zuckerberg, it is supposed to be an invention that rivals the entire internet itself. As of today, the metaverse combines several technologies such as Virtual Reality (VR), Augmented Reality (AR), blockchain, social media, and everything that will revolutionize Web 3.0. Let’s explore this new world in detail and see how your business can utilize AR to take itself to the next level.

What is the Metaverse?

Mark Zuckerberg’s brainchild, the Metaverse is a virtual, parallel world that is meant to revolutionize the way we interact with technology and each other. It combines VR, AR, and the real world in ways never seen before.

You may have already seen existing virtual worlds that exist parallel to ours such as in popular video games like Roblox, VR Chat, and Minecraft. The Metaverse is here to change the world and impact areas such as:

  • Entertainment
  • Business
  • Trading
  • Social Media
  • Gaming
  • Shopping

What is Virtual Reality?

Virtual Reality, or VR is the technology that you may already have heard about or even used. It can generate a realistic 3D environment inside a computer that can be seen in 3D via a headset. It can make you feel you’re inside the virtual environment using three-dimensional tracking of your hands and head movements.

This world can be used to represent anything from a virtual shopping center to a realistic video game that makes you feel that you’re physically in it. Currently, the commercial applications of VR are beginning to change the world, and innovators are excited to see the direction it takes.

What is Augmented Reality?

Augmented Reality or AR can be considered the opposite of VR. Instead of sending you into a virtual world, AR brings the virtual world to you. It overlays the virtual world over your eyes while allowing you to see things from the Metaverse in the real world.

As of now, AR has been used in various industrial applications such as design and fabrication. Commercially, it can be used for features such as GPS, as seen with the age-old Google Glass.

Unlike VR, AR does not require users to wear bulky headsets as it can work with all kinds of smart glasses. The prime pop culture example of the potential of AR is in the Marvel film Spiderman: Far From Home, where the EDITH glasses are used to interact with technology while being present in the real world.

Mixed Reality: The Best of Both Worlds

Mixed Reality or MR is where the worlds of VR and AR merge together. Apart from allowing you to interact with virtual objects, it lets objects of the real world interact with objects of the virtual world.

Unlike VR, which immerses the users in a totally virtual environment, or AR, which simply overlaps digital content on top of the physical environment without considering its unique and changing composition, MR devices constantly gather new information happening in the surroundings.

However, it is important to note that MR is still in development and is not fully implemented on any device. In contrast, VR has already been conquered by Meta’s Quest 2 line of VR headsets, while Microsoft’s Hololens currently dominates the AR industry.

Why Should Your Company Be in the Metaverse?

Besides mixing realities, this universe will have its own value chain where people and businesses can buy and sell virtual goods and services, such as NFTs (Non-Fungible Tokens).

To make the best out of this new technology, you’ll need to be in it in some way to be able to participate in what’s likely to be a substantial economy shaping the future of technology and digital interactions and will definitely change customer behavior.

Final Thoughts

Since the Metaverse is a project in the making, it is hard to predict the direction it will take years from now. However, as of now, AR and VR both will serve as the key platforms that will allow businesses to make their debut in this parallel world. To know more Contact Us- Reinforce Global

Web Development in 2022 Latest trends, mistakes, and misconceptions

Web Development in 2022: Latest trends, mistakes, and misconceptions

The world of web development is constantly transforming with new and significant changes altering the landscape and forcing the competition to evolve and keep pace.

Understanding the latest trends and transformations in the web development world helps businesses figure out what to focus on and make the right business growth decisions. Additionally, knowing the common misconceptions about web development and major mistakes that developers make allows businesses to stay ahead of the competition.

Let’s look at some trends, misconceptions, and mistakes about web development in 2022.

Web Development Trends 2022

Let’s begin by looking at the web development trends of 2022.

  1. AI- A sure-shot way for enhanced customer experience

Artificial intelligence is a game-changer in various industries, and web development is no exception. AI has simplified, personalized, and improved customer experiences. By incorporating AI in chatbots, virtual assistants, and product design, businesses are harnessing the immense potential of this technology.
AI-powered chatbots have become a staple in websites as they deliver enhanced customer support. By being trained on NLP, these chatbots provide personalized customer support by analyzing user behavior, search and purchase history.

  1. Blockchain – For enhanced security

Blockchain is the latest technology advancing the security and transparency needs of the business. Blockchain is a centralized repository of all transactions, allowing for greater accessibility, transparency, and security. For the web development industry, in particular, blockchain has been useful in creating a secure payment gateway system that eliminates the risk of identity and data theft.

  1. AR and VR – For an Immersive customer experience

Augmented and virtual reality usher in immersive customer experiences by blending the digital environment with the real world. AR and VR are used to provide product visualization tools, market, and demonstrate new products in web applications.

  1. Voice Search – A simpler and better way to navigate the web

Voice search is still one of the leading transformative technologies that are reimaging how people search for web products and services. It is convenient, faster, and provides accurate results.

  1. SPA – Seamless Navigation

Single Page Applications are becoming the most preferred application framework. Unlike a typical web application that loads with every click, a SPA will only have to load the HTML page once as there is no need to navigate from one page to another.

In addition to delivering a seamless and smooth navigation experience, it comes with a faster load speed with limited bandwidth usage.

Web Development – Misconception

Similar to any industry, there are a lot of misconceptions and misinformation when it comes to web development. Clearing out these false impressions’ paves the way for a better and enhanced web application.

  1. Rough on the pocket

Unlike generally perceived, web application development is not extremely expensive or unaffordable. The fear of running into financial trouble deters many businesses from investing in it. With a clear idea about your requirements, you can be sure that it is not rough on the pocket or time-consuming.

2. Exclusive for Large conglomerates

Web development is not the exclusive domain of the large and powerful. The first thing a business- big or small – should do is develop a web application. Every business – regardless of size – can benefit from a web presence.

  1. A thing of the past

Many internet commentators had written off web development a few years ago, yet here we are talking about the latest trends in web development. It is obsolete.

  1. Serverless architecture

Serverless architecture is best suited for prototyping or building applications that do not require additional development. If the business has an application poised to grow, the developer will be compelled to shift from serverless architecture to API. This transition could prove to be costly and complex. Opting for a serverless architecture from the beginning is not the right move.

  1. Virtual Reality

VR is not an essential part of web development, and when incorporated, it demands the use of expensive equipment and expert help.

Web Development Mistakes in 2022

Every experienced or novice web developer would have made these mistakes. However, if these are not rectified, these mistakes could grow into blunders that could drastically impact the outcome of projects.

  1. Not exploring CSS Framework

The CSS framework is extensively used to develop websites with multiple browser versions and is compatible with several browsers. When a CSS framework is used, it can help developers eliminate bugs that might crop up during testing. As a result, when developers use the CSS framework, they can develop faster and more efficient applications.

  1. Not Testing Enough

Not testing enough is a recipe for disaster. Testing is one of the fundamental steps in developing web applications. Testing should ideally be done at several stages in the development process – performance, functionality, user, usability, and more.

Once the development phase is done, the application must be tested on multiple platforms – cross-device and cross-browser testing to check compatibility.

  1. Non-responsive layout

A responsive web front-end is ideal, but it is not always the case. A responsive front-end ensures that the changes made to the website’s appearance are dynamically modified depending on the device or orientation the user uses to view.
Initially, it is alright for the developer to sidestep mobile views. However, once the mobile views are set in, it is better to implement them into your code, keeping in mind the needs of your mobile screen.

  1. Developing unscalable architecture 

When building applications, it is always prudent to make the architecture flexible and scalable to handle future requirements and growth needs. Building apps that cater to future needs help you save time, coding, and energy.

  1. Design Overboard

A new developer or a business venturing into the world of websites for the first time could want a lot of design elements in their website that might seem overly complicated or cluttered. Therefore, it is always better to question the purpose of colors and design elements and make a sleek website that serves a purpose.

Although the looks and feel of a website matters, what really turns the tide in your favor would be the performance. But always ensure the web application you have performs well, loads fast, and provides a valuable experience to customers. To get the best of your web applications, get the best in the industry to work for you.

As one of the leading mobile app development companies in the US, Reinforce Global provides end-to-end mobile app solutions. Our experts are proficient in cross-platform mobile development and can handle the entire project from concept to design, development to testing and launch. Using an agile development methodology, we can create intuitive Android apps and iOS mobile applications that have the potential to take your business to greater heights.